I specialise in
Media Campaigns Marketing Strategies Corporate Communication


I turned 20 and walked right into recession.

Before that, I was a journalist and a marketer. My stories have impacted millions. It was fun.

You can get in touch with me via email or Calendly.

Or, if you want to follow me at a comfortable distance, connect with me on LinkedIn or Twitter.

Contact Info

Address

Building 18UA
Kamla Nagar, Delhi 110007

Contact

kritikasony123@gmail.com

My Stories

11 March 2020
The New York Times

Luxury’s Hidden Indian Supply Chain

Dior. Saint Laurent. Gucci. These and so many other luxury brands have quietly used Indian embroiderers for their garments, but offered little in the way of employment protection, our months long investigation found.

10 November 2019
The New York Times

India's Sound Track of Hate, with a Pop Sheen

Mixing dance tracks with calls for religious warfare, Hindutva pop amplifies a wave of Hindu nationalism in Narendra Modi’s India

8 January 2020
Daily Bruin

The Billion Dollar Patent


A new cancer treatment drug let dying patients in India live longer and with a higher quality of life. Then, UCLA waged a patent war.

22 May 2019

The Cost of Being Queer in Delhi

Hundreds of Indians fill the country’s oldest queer nightclub, Kitty Su, a visible gay club and one of the few truly “safe” spaces for queer people in a city of nineteen million. Outside the club, at the center of these tensions is Arjun. He’s gay, 24 years old describes how a lack of such spaces has pushed him and other queer people into risky meet-ups that, at best, end in feelings of emptiness and at worst, end in violence.

31 December 2018
NDTV

NDTV-Fortis 'More To Give' Walkathon

Over 750 People Support Organ Donation At More To Give Walkathon. In an attempt to raise awareness around organ donation, NDTV-Fortis organised a 3km walkathon in Delhi on December 23. People from all walks of life joined the More To Give Walkathon to back the cause.

25 April 2019

Media Analysis: Decriminalization of Section 377

The decriminalization of Section 377 in India created a huge roar. It became an important story for media organisations around the world. An analysis of 5 major newspapers around the world covering this news says a lot about agenda setting in the media.

Selected Projects




Data Visualisation, Tweets Analysis

Institute

Indian Institute of Management, Ahmedabad

Year

2019

Category

Business Development, Marketing, CSR

Skills

Tableau, Python, Web Scraping






Communication and Community Manager

Company

Korbit Technologies, Canada

Start Year

2019

Category

Marketing and Public Relations

Skills

Google Analytics, Communication, Marketing





Marketing Volunteer

NGO

World Wildlife Fund

Year

2019

Category

Marketing, Event Management

Skills

Event Planning, Painting, Marketing

Media Campaign: Organ Donation

Institute

Indraprastha College for Women, Delhi University

Year

2020

Category

Development Communication

News Package: Shifting Trends of Music in India

Institute

Indraprastha College for Women

Year

2019

Category

Television Journalism

Skills

Reporting, Camera and Editing



Book Cover Design

Book Title

Organic Chemistry for Babies

Year

2019

Category

Graphic Design

Skills

Photoshop, CorelDraw

Clickbait...and the Shocking Truth You Need to Know Right Now!!

Institute

Psychology Department, IP College

Year

2020

Category

Psychology