Hi, I'm Kritika

A product designer who knows a thing or two.

Also a product designer who could do with learning a thing or two (or three).

I started out as a journalist

I began my career at The New York Times as a contributing reporter and went on to work for several news outlets.

My stories have impacted millions and I loved uncovering stories of power, communities and culture in different parts of India.

It has taught me to truly think about the people I'm designing for and to tell a good story.

Read some of my stories from the The New York Times and Daily Bruin here.

Product Design at Korbit AI

Next, I transitioned to the role of a Product Designer for Korbit AI and helped design an educational AI-driven chatbot.

At Korbit AI, I was one of the first few people hired, wore many hats and was involved in an end-to-end design process.

I played a key role in user research, developing user-friendly interfaces and testing new features.

Class of 2024 Graduate

Masters in HCI + Design, University of Washington

I came to the US and walked right into a recession but besides that…

At UW, I began to see design as an experience rather than just an app or a product. And learned to leverage AI in my work.

The ideas of minimalism and 'Just Enough Design, and no more' inspired by the Japanese philosophy of Hodo-hodo truly resonate with me.

Outside the design world

When I’m not at work, you’ll find me rock climbing (read: clinging onto rock walls for dear life), sketching and trying to cook all sorts of chicken recipes.

I'd love to meet you!

Connect with me on LinkedIn. Or email me at kritika.uxd@gmail.com :)